Year-round
Debt Relief
lead generation.
Counter-cyclical demand and high enrollment value, which means qualification matters more than raw volume. A pre-qualified pipeline beats a big one.

Debt relief lead generation is sold on calls, not forms. Demand is counter-cyclical and enrolment value is high, which means qualification matters more than raw volume. We run English and Spanish campaigns inside your own ad account with buffer-duration controls and full call recording, so you pay for conversations that can actually enrol.
- Pre-formQualification
- Counter-cyclicalDemand pattern
- State + thresholdRouting keys
Who this is for
Where this earns its keep
Debt settlement and consolidation companies with enrollment teams who need qualified volume rather than a flood of under-threshold contacts.
- $12,000+ per month in lead or ad spend is where plans start
- Licensed agents who answer the phone during business hours
- A defined target cost per acquisition
What actually works
Debt Relief is not a generic lead gen problem.
- 01
Qualify before the call
Unsecured debt amount, state, and hardship captured in the form. Under-threshold leads never reach your enrollment floor.
- 02
Hardship-aware creative
This buyer is stressed and sceptical. Overpromising in creative produces contacts who disqualify on the call and resent the conversation.
- 03
Counter-cyclical planning
Demand rises when the economy tightens. Budget and capacity planning should anticipate that rather than react to it.
Build specification
| Primary platforms | Meta, TikTok |
|---|---|
| Conversion event | Qualified form submit, then call-connect |
| Optimization target | Enrollment |
| Routing | State eligibility and debt threshold |
Compliance built in
- Accurate, non-guaranteed outcome language in all creative
- State-by-state eligibility handled in the funnel logic
- Express written consent with certificate on every lead
- DNC scrubbing and call recording with disclosure
We build the capture and documentation. Compliance decisions on your sales process stay with you and your counsel.
Next step
See what your budget should be producing
Five questions gets you the model. Twenty minutes gets it run against your real account — including the part where we tell you it isn't worth moving, if that's the answer.
Five quick questions, about 90 seconds, then pick a time that suits you.
- Any vertical, any budget
- Staff who answer the phone
- A real cost-per-sale target
