app.yessmedia.comPreview

Cost per issued policy

$412

-18%

Cost per lead

$24

-37%

Contact rate

84%

+11pt

Policies issued

121

+32

Cost per lead

Last 12 weeks
$20$30$40$24

Acquisition funnel

This month
  • Leads1,240
  • Contacted1,041
  • Appointments412
  • Applications186
  • Issued121

Speed to contact

Median, by agent
  • M. Reyes2m
  • D. Hall4m
  • S. Ortiz7m
  • J. Fields26m
  • T. Nguyen41m

Two agents above the 10-minute threshold.

Live leads

Now
  • 09:41Meta · FE-Hook-07Appointment
  • 09:38TikTok · FE-UGC-02Contacted
  • 09:36Meta · FE-Hook-07Application
  • 09:31Meta · FE-Static-11Contacted

Product preview with sample data. Not a client report — your dashboard is populated with your own account's numbers from day one.

What's in it

Three views, one uncomfortable one.

01

The money view

  • Spend, leads, contacts, appointments, applications, and issued policies in one funnel
  • Cost per lead, per application, and per issued policy, updated daily
  • Your current cost per lead measured against what you used to pay your vendor
  • Spend pacing against the budget you set
02

The lead view

  • Every lead logged with source, campaign, ad, and timestamp
  • Call recordings and outcomes tied back to the ad that produced them
  • Consent certificates stored against each lead record
  • Exportable at any time, because it's your data
03

The accountability view

  • Speed-to-contact by agent, so you can see exactly where leads go cold
  • Creative leaderboard — which hooks are winning and which are dying
  • Weekly analysis delivered in-platform and by email
  • One request thread, so nothing lives in WhatsApp

Why the agent view matters

The uncomfortable metric is the point.

When leads stop converting, the default conversation is "your leads are bad." Speed-to-contact per agent ends that conversation with data: the lead was called four hours after it came in, by one specific person.

Most agencies would rather not show you that number, because it can also make them look bad. We include it because the alternative is arguing about lead quality every month with nothing to argue from — and because fixing a slow sales floor is usually worth more than anything we can do to the ads.

Next step

See what your budget should be producing

Five questions gets you the model. Twenty minutes gets it run against your real account — including the part where we tell you it isn't worth moving, if that's the answer.

Five quick questions, about 90 seconds, then pick a time that suits you.

  • Any vertical, any budget
  • Staff who answer the phone
  • A real cost-per-sale target